How to Create and Customize a Dynamic Ad Campaign and Custom CRM Tags

In this guide, we will walk you through the process of creating and customizing a dynamic ad campaign and custom CRM tags.

Step 1: Select the Folder

Begin by selecting the folder where you want to save your ad template.

Step 2: Create a New Ad Template

1. Click on the "Add Template" option from the drop-down menu.

2. For this example, we will use "Day Spa" as our template.

Step 3: Edit Your Ad Content

Navigate to the Ad Editor Tab to edit your ad content. Here, you can modify:

• Ad Copy

• Headlines

• Descriptions

• Media

• Call to Action

Step 4: Adjust Ad Settings

In the Ad Settings Tab, you can adjust various settings such as:

• Campaign Structure

• Ad Placement Strategy

• Audience Targeting

• Campaign Objectives

• Tracking Parameters

• Required Settings

• CRM Tags

Step 5: Utilize Dynamic Ads

Dynamic ads and ad launch are designed to automatically generate personalized ad variations based on real-time data inputs like product feeds, user behavior, or campaign goals. They are particularly effective for:

• Retargeting

• Product Catalog Ads

• Multi-location or Multi-offer Campaigns

These scenarios are where manual ad creation would be inefficient.

Step 6: Create Custom CRM Tags

The custom CRM tag feature is now available, allowing you to create CRM tags at the template level.

Step 7: Save Your Progress

A new feature allows you to save your progress when creating an ad template. The template is automatically saved when you click on exit any part of the process.

By following these steps, you can effectively create and customize a dynamic ad campaign with custom CRM tags.